
Pepsi taps booming gut-health market with $2bn Poppi deal
Unlock the Editor’s Digest for free Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. PepsiCo has struck a $2bn deal to buy Poppi, becoming the latest big group seeking to capitalise on the booming market for “prebiotic” drinks that claim to promote gut health. Poppi, whose founders raised their…